Before any business venture is launched, the influence of macro and micro environment, as well as financial and economic factors should be considered and analyzed (Gupta & Bojanic 2010). As far as Nike Incorporated is concerned, several factors of paramount influence have been identified.
Road safety is among the top agendas in the world owing to its cardinality to development. With secure roads, people will be assured to move from one point to the other as they seek to improve their countries through development. It can be achieved through initiatives like campaigns which seek to sensitize the public on road safety.
The company will be offering hard wood beds. The reason for choosing beds is that they are durable products, and they can remain in store for long periods of time without going stale. This will be an incentive for the business to survive in the startup phase, as there will be no startup losses incurred in result of products going stale.
According to Maignan and Ferrell, whether a firm markets its services or goods internationally or domestically, the definition of marketing still holds. Nevertheless, its scope is expanded when the firm decides to engage into selling its products across international boundaries.
Anxiety of the Jewish people with respect to returning to the Holy Land entailed cutting diplomatic relations with the Soviets and rising Iran as one of the main aggressors in the region due to the Sunni-Shia divide. To survive, Israel decides to behave aggressively to each state in the region due to low likelihood of resolving religious issues.
Topics such as xenophobia, chauvinism, ethnocentrism, extremism, terrorism have become part of the contemporary discourse, The discussions actively involve both professional scientists and the public. According to them, the problem of racism has been clearly out of focus of the public.